Web · Travel
Travel Website
A premium website for a travel / destination-management company, designed and built end-to-end on Wix — plus promotional assets — presenting it as a trustworthy partner for corporate and premium travel.
- Role
- Brand Identity · Design & Development · Promotional Assets
- Client
- Travel / destination-management company (DMC), India
- Platform
- Wix
- Year
- 2023
Overview
A travel / destination-management company offering end-to-end travel experiences, positioned for high-value corporate and incentive travel alongside leisure. I designed and built the company's website end-to-end on Wix — services, destinations and clear enquiry paths — and created promotional assets that present it as a premium, trustworthy destination partner.
The challenge
Present a travel company credibly to corporate and premium buyers — communicate trust, scale and sophistication while keeping a sense of travel and discovery — and ship a polished site fast on a no-code platform. The brand's stated audience is HR heads, CXOs, MICE (meetings and events) planners and luxury travel agents, so the site had to read as a business partner first while still selling the trip.
Approach
- Structured services, destinations and content into a clear information architecture.
- Grouped 30+ destinations into five regions (North America, South Pacific, Middle East, Europe and Asia) under a single Destinations menu.
- Kept the main navigation to four items plus a Get in Touch button, and ended the home page with an enquiry form that asks for the company name as well as contact details.
- Listed eight services on the home page, from flights and accommodation to transfers and personalised itineraries.
- Designed responsive, on-brand layouts reflecting a premium travel positioning.
- Designed the brand system and its guideline sheet, then applied it across the site and print: deep red and yellow on ivory, Montserrat headings and Outfit body text.
- Built and launched the site on Wix.
- Produced promotional assets to support marketing and campaigns.
Outcome
A live, on-brand travel website plus a set of promotional assets — presenting the company as a premium destination partner with clear paths to enquire. The live home page runs from the hero through services, featured destinations, testimonials and a blog to the enquiry form. This case has no traffic or enquiry figures to report.
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